Mar
27

Zsaneta Zsaneta - Sylish & Elaborate

Zsaneta Zsaneta is a cutting edge fashion designer from Australia’s fashion capital – Melbourne. Her Stylish & Elaborate show on March 25th was an exclusive event showcasing her couture gowns and race wear.

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Mar
12

Monthly Meet-up Re-cap

Once again, ICONIC has pulled off a great monthly networking event!

This month saw some of our most prestigious guest speakers yet - Miss Universe National Director Deborah Miller among them!

Iconic strives to empower individuals at all levels of their career, newbies to amateurs to professionals to superstars - we want to be there for you the whole journey. We are sick of talent in our industry getting taken for a ride, we all deserve to get paid for our talents, and we all need to make a living. We encourage you not to accept any and all unpaid work that comes your way - we understand that sometimes it can be necessary, but be very careful - don't give yourself away for free!

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Mar
17

Fashion show with a side of culture.

Saturday 14th March marked the start of the Virgin Australia Melbourne Fashion Festival, dressed in a fabulous Zsaneta Zsaneta gown I attended the Charity Fashion Gala hosted at Sofitel Melbourne. I arrived not knowing what to expect, and departed slightly overwhelmed but with the biggest smile on my face.

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Mar
16

10 #ICONIC Seconds with Andrea Agosta - Jewellery Designer

Andrea Agosta is a high-end jewellery designer producing extravagant pieces made with beautiful, sparkling Swarovski® crystals. 

"It takes a special eye to appreciate the shapes of elegance and sophistication. It takes a masterful hand to transpose these concepts into wearable pieces. Having dedicated her creative intellect to designing and producing bespoke jewellery pieces for several years..." -Andrea Agosta website

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Mar
06

10 #ICONIC Seconds with Alex Brennan, 'The Model Handmade'

My name is Alex Brennan; I'm an international model and creator of "The Model Handmade". People often ask me why I wanted to be a model and while my job is quite often adventure filled and glamorous, it always boils down to the same reason. Growing up I admired some of the most well-known designers not because of their success but because they were brave. Completely unafraid to create what they loved regardless of whether it was considered to be fashionable or not.
Feb
23

10 #ICONIC Seconds with Craig Withers, Hairstylist

Craig Withers has had a long and successful career in hairstyling. With over 20 years in the industry, Craig has worked and travelled internationally, winning awards along the way. Working closely with AVEDA as a Top Stylist/Assistant Manager in the London's flagship store, and recently as Ambassador and National Educator here in Australia. Urban Escape Hair was born from the dream to have a perfect salon balance of expertise/professionalism and guest comfort, the distinguished salon is located in Melbournes' iconic suburb Prahran.  

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Feb
17

10 #ICONIC Seconds with Jessica Goh - Fashion Designer

For our latest 10 #ICONIC seconds success story, we have interviewed Jessica Goh, the head Fashion Designer from renowned fashion house Elitist Code.

Elitist literally means to be above status, wealth, intellect and beauty and this is applied when you dress up or dress out. It is a dress code that we have created for women who want to wear something that is of class without the designer price tag. The concept behind Elitist Code is to offer high quality dresses unique in design delivered with free courier shipping Australia Wide. Elitist Code prides in high product and service at a great price point. Elitist Code is providing size 4-16 and Design Your Dress service.

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Feb
16

10 #ICONIC Seconds with Brandon Voight - Celebrity Photographer

The award-winning Voight Photography and Design is a partnership of Brandon and Allison Voight, a husband and wife team. The beauty and drama of fashion photography inspires their work. While they specialise in fashion photography - both advertising and commercial, they also enjoy event and live music photography. 

Brandon and his wife Allison apply a fashion flair to their Portrait and Model Portfolio Photography. They take the concepts of fashion photography and high-end shoots, including preparation, styling, props, lighting, posing and post-processing, and apply these techniques to their Portrait and Model Portfolio photography. By adding fashion flair to their work, they distinguish themselves from other photographers with their images and creativity.

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Feb
12

ICONIC Monthly Networking Event – 10th February 2015

What an amazing night! I arrived at Little Red Pocket on Little Collins nervous yet excited for the night ahead. The room was buzzing with electricity and everyone was anxiously awaiting our resident public speaker Prosper Taruvinga to introduce the night. Prosper began by explaining what the Iconic Support Group is all about; Iconic aims to create a home for all creatives from models to photographers to designers, we create opportunities in the industry that are fair and paid. Basically all you need to know is that Iconic puts you in line with people in your industry and opens up opportunities for you as part of the Iconic family.

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Feb
08

How to Successfully Brand Yourself as a Niche Model

Nowadays, in the era of Photoshop and hyper-advertising, a lot of criticism is directed at the modelling world for imposing a unified and unrealistic ideal of beauty. Not doubt, this critique is based on solid ground. But the truth is that alternative niches and subcultures are offering more and more room for models to succeed outside the mainstream.

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